About us

Welcome to Free from direct

Healthy Eats, Healthy treats direct to you

Welcome to Free From Direct, a family-run business based in Lancashire, helping you discover great snacks, free-from foods and healthy alternatives.

The Free From Direct team

Who We are

Making great food easier to find

Based in Skelmersdale, Lancashire, Free From Direct is a family-run business with a simple goal: to make finding great food easier, whatever your tastes, dietary preferences or everyday needs.

We understand the importance of having access to a varied and nutritious diet, which is why we're committed to offering a wide selection of products to suit different lifestyles. From gluten-free and dairy-free alternatives to vegan-friendly treats, healthy snacks and everyday essentials, we aim to make shopping for the foods you love as straightforward as possible.

We work with a wide range of trusted brands, bringing together familiar favourites and exciting new discoveries in one convenient place. Whether you're stocking up on your usual essentials or looking to try something different, we want you to feel confident in the quality and choice of products available.

As Free From Direct continues to grow, our focus remains the same: great products, plenty of choice and friendly, reliable service that puts our customers first.

Our Food Hygiene rating is 5 (very good).

Food Hygiene RatingFree From Direct is certified to sell organic foods by Organic Food Federation GB-ORG-04. Our certificate is available from our control body under the certificate reference 01590/19.

badge organic stamp icon in trendy flat design

Getting to know us

A Few Things About Free From Direct

Family-runReal people, ready to help
LancashireProudly based in Skelmersdale
More choiceFree-from food and Healthy favourites

Our Story

Free From Direct has changed quite a bit over the years, but we've never forgotten why it all started.

Our founder's personal experience with food allergies inspired a passion for making allergy-friendly shopping easier and more enjoyable. Understanding the importance of having a wider choice of suitable products, our founder wanted to create a place where everyone could discover delicious alternatives with confidence and ease.

Since then, we've grown our range, brought in new brands and started offering much more than just free-from foods. We're always looking for new products to add and ways to make shopping with us easier.

We've come a long way since those early days, and we're looking forward to seeing where the business goes next. A big thank you to everyone who's supported us along the way.


Meet the Team

The Free From Direct team

Discover our range

Something for Every Lifestyle

Looking for food that suits your preferences or something new to try? Explore some of our popular categories below. Always check individual product labels and allergen information before purchasing.

Let's Get Social!

Follow Free From Direct for new arrivals, exciting finds and a little look behind the scenes on any upcoming products.

Thank You for Supporting us


Got a Question? Get in Touch!

Whether you need help with an order, have a question about a product or simply want to say hello, we'd love to hear from you.

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Looking for a Quick Answer?

Visit our FAQs for useful information about orders, delivery and other common questions.

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